Food Freedom for Life is a 4-month group coaching program that gives you the tools to come home to yourself.
Self-acceptance in your messiest moments is the only key to freedom.
What mindset do you need for food freedom?
Food Freedom is not about fixing, and it’s not even about food in the way you probably think it is. Food Freedom is about learning to fiercely trust yourself to find your own answers and honor them instead of continuing to rely on and out-source your life to other people. As a coach, my job is to hold your hand and show you the things that you can’t see, while giving you the tools to learn how to help yourself.
Throughout this program, you’ll learn that…
Vulnerability is safer than isolation or self-denial.
Acceptance is your key to freedom.
You’re the only person who can offer yourself compassion (and you’re the only one being hurt by your judgment).
Change doesn’t happen unless you care about why you’re doing it.
And finally, you’re not in control of what this process looks like or how long it takes, and even when that seems scary, it ends up being the most beautiful part.
If that overwhelms you, don’t worry. There’s no such thing as “ready enough”, anything is possible if you believe it is, and these lessons will make a lot more sense once you take the leap.
Now that I’ve gotten the “woo-woo” self-acceptance stuff out of the way and you know what I’m all about, what are you hoping to learn from this period of uncertainty?
Resistance and rebellion are a gift.
Your body is beautifully designed to keep you in balance.
Your journey is unfolding in perfect timing.
If all of this is possible, why hasn’t anything you’ve tried actually worked?
Your comfort zone isn’t actually that comfortable, so you might as well struggle in the right direction.
I’m Whitney Catalano
I’m a registered dietitian specializing in food freedom, confidence, and self-worth coaching for driven, passionate people who are destined to stand out, take up space, and make an impact. I want you to see me as both a trusted professional and as a friend who gets it. Breaking up with dieting can feel really scary, but I can honestly say it is one of the most courageous and empowering things you can do for yourself—as I had to do for myself—and I’m here to support you every step of the way.
READ MY STORY:
After unknowingly absorbing the world’s obsession with thinness during the most formative years of my life, and having some level of awareness that my body looked “different” from my friends’ bodies, I inevitably fell victim to the low self-esteem the day my hormones kicked in. One day I told my mom I wanted to lose weight, and barely 24 hours later, we signed up for Jenny Craig. I remember running around the school screaming, “I’m going to be skinny! I found the answer to all my problems!!”
Like most people on their first diet, I ended up losing a lot of weight, but nobody told me that most people regain the weight. Gaining the weight back (plus some) felt like the biggest failure of my life and initiated an almost decade-long cycle of dieting, breaking the diet, feeling ashamed, and then restricting/dieting again.
In the summer before my senior year of high school, I managed to lose the weight again by “figuring out a healthy lifestyle”, which really meant obsessively exercising and only eating smoothies and dressing-free salads. I kept strict control over my food most of the time, opting to eat at home instead of spending time with friends, so I only ever “slipped up” by rapidly eating multiple quesadillas in the middle of the night whenever I was sad or stressed. According to the Internet, this pattern was healthy, so all I had to do was survive a year of dining hall food during my freshman year of college and then I would have control back.
On the outside, I appeared to be a smart, confident, “healthy” dietitian student, but on the inside, I hated my body, I was at war with myself, I cycled between severe restriction and drunk binge eating, I was desperate for control over every aspect of my life, and I was an emotional wreck. Studying nutrition with other Type A, perfectionistic students only reinforced my obsessive diet mentality and made me feel like it was my duty to help others diet even though I couldn’t stick to a diet myself. I even started a nutrition blog in hopes that I would be more consistent with my “health” if I had to blog about it.
I can’t even remember how many days I spent crying over my body, freaking out about food, and trying to “make up” for my “wrongdoings” with exercise. Every day was a gamble – I didn’t know if I would wake up liking myself or hating myself, and I was constantly on edge waiting for that next slip up.
When I finally became a Registered Dietitian, I knew deep down that I didn’t want to help people lose weight, probably because I spent 10 years failing at dieting. Thankfully, this led me to finding Intuitive Eating and Health at Every Size, which completely changed my outlook on health and body size.
Now I know that my disordered relationship with dieting was never actually about food or my body. Deep down, all I wanted was love and acceptance, and I thought that I had to shrink and change myself to get it. That is why I am so passionate about helping people find food freedom, breakthrough limiting beliefs, and gain a whole new outlook on life. Breaking up with dieting changed my life, and it will change yours too.
You can’t keep trying the same thing and expecting yourself to change. If you want freedom from control, obsession, and rebellion, it’s time to work with your body’s natural rhythms rather than against them.
A few past participants have said…
(or 4 payments of $297)
who it’s for:
If you’re on a budget, have an unpredictable schedule, or you feel pretty confident that you won’t need extra support, Basic is the choice for you. Show up to the webinars & coaching calls that work for you, participate in the group as much or as little as you’d like, and watch the content at your own pace (with the confidence of lifetime access).
LEARN MORE ABOUT Basic vs. ALL-IN:
(or 4 payments of $444)
who it’s for:
✔ You want to be part of a close-knit community & learn empowering peer-support coaching techniques that will help you move through this process more quickly
✔ You want to work closely with me (and even be able to group text me between calls) at my most affordable rate
✔ You’re excited and able to show up fully, come to as many calls as possible, and help create the culture of the group
✔ You want to dive in and fast-track your growth as much as possible over the next 4 months?
You get everything in Basic, plus:
✔ 24/7 Voxer group chat support with me
✔ Additional 1:1 support from me
✔ Exclusive small group coaching calls (morning & night options available to accommodate schedules & time zones)
✔ Lifetime access to Club TYB after the program
I know it can feel scary (and exciting!) to invest in yourself. You might be questioning whether or not you need help or if this is a “responsible” use of your money.
These doubts tend to be rooted in fear and lack of self-trust (two things that you will learn to heal in this program). Very few people ever feel “READY” or “far enough along” to do a program like this. All you need is the right opportunity and a willingness to be brave in pursuit of your own freedom.
So what do you say? Are you ready to take a risk on yourself and say YES to being ALL IN?
PAYMENT OPTIONS BELOW:
To take advantage of everything Food Freedom for Life has to offer by saying YES to being “ALL-IN” before the spots run out:
Still unsure? Here’s what past participants have said:
I can’t tell you enough how much my life has changed since I’ve traveled my own path to food freedom. By no longer being weighed down by guilt and shame—or being distracted by an obsession with food, thinness and weight loss—you will discover what truly fulfills you so you can start living as your authentic self. It’s my passion to help you get there.
What is Food Freedom for Life, how does it work, and what is included?
Food Freedom for Life is a 4-month group coaching program that teaches you to reject diet culture (and all the food shame), practice radical self-care, give yourself unconditional permission to eat all foods, find ease in adopting healthy, sustainable habits, and heal the root cause of your fear of weight gain and body image issues. All in the comfort of a supportive community.
What's the difference between Basic and All-In?
The basic version is a great choice if you want to do the program at your own pace or cannot commit to making it to most of the group coaching calls. The basic version receives all of the same content and access to the group coaching calls as the All In option.
The All-In option is for you if you’re 150% done with diet culture and you want to show up and be involved in the program. The All-In community tends to develop immeasurable bonds as we work through the material. All-In members have more access to me through Voxer chats, additional small group calls (including hot seat coaching!), and additional 1:1 support from me
Can I join if I don't live in the US?
Yes! Quite a few international members participated in our last program. If you’re trying to decide between the Basic and All In package, you will want to look at the call schedule to see if you will be able to attend.
Is this program suitable for ED Recovery?
This program can complement eating disorder recovery but should not be used as a substitute for initial ED treatment.
The way I see it is that ED treatment takes you from really struggling to somewhat stable, even if you still experience binge eating, dieting or health obsession, and body image thoughts.
Food Freedom for Life is designed to take you from functioning but still feeling trapped by food and your body insecurities, to thriving and grounded in yourself.
Can I do this program if I have a chronic disease?
Absolutely! I cannot provide specific nutrition recommendations for your disease because I am not your health care provider, however, I will teach you to integrate the things you need to do to manage your disease with food freedom so it doesn’t feel so difficult or restrictive.
Will this program fix my relationship with food?
This program is designed to free you from diet culture and food shame. As with anything in life, what you put into it is what you’re going to get out of it. If you do the work and show up for the calls, your relationship with food will be transformed.
That being said, this is not a quick fix. You will not walk out of this program in 4 months with everything healed. But you will have the tools and safety within yourself to continue implementing them over time. It can take years to fully integrate this information and be free from diet culture completely, so this program is designed to get you out of the most uncomfortable part of the process with grace and ease.
What's the difference between this and therapy?
Talk therapy is great! But it can also be a very drawn-out process, and many therapists are not HAES-aligned and do not have the training to help clients with compulsive food behaviors or body image issues. Food Freedom for Life is an accelerated course designed to move you through the process a lot faster and give you all the information you need in one place so you can continue your journey on your own with your support system or other providers.
What's the difference between Food Freedom for Life and Club TYB?
Club TYB is a low-cost membership group I created to give everyone access to some form of food freedom support. I pop into our Facebook group weekly to answer questions or provide support, otherwise, the bulk of support comes from my assistant or the other members working through their journeys. The Food Freedom for Life program is an intensive 4-month program that takes the majority of my focus. I dedicate so much time to be on live calls with the big group, smaller breakout calls, 1:1 calls as well as Voxer chat. TLDR – access to me!
If I join, do I have to attend all the calls live?
Nope! If you’d like to do the program at your own pace, there will always be recorded calls to watch.
Do you take insurance?
No, I do not.
Do you offer payment plans?
Yes! Payments can be broken up into monthly installments or paid in full before the program starts. See the payment options above.
Will this program help me lose weight?
This program does not focus on weight. Some people lose weight when they find food freedom, some people gain weight, and some people stay the same. We will never talk about numbers (caloric, weight, etc.). What we will talk about is the reason why you may still feel like you need to lose weight and how you can process those feelings.
Do you offer refunds?
You can get a full refund, no questions asked, up until the second call of the program. This gives you a chance to attend the first call and decide if this is a good fit or not. After that, no refunds are available.
If I can't do it now, can I join later this year?
This is the last time to join the program this year, and it’s the last time I will personally be teaching the program live. Future versions of the program will be pre-recorded and coached by colleagues in my organization.